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Press Release

 

Preferred Voice Brings Box Office Smash Hit Meet the Fockers Movie Moments To Its Leading Ringback Service

Replay Meet the Fockers funniest moments for your friends when they call you on your mobile phone; Immediately available to subscribers of First Cellular of Southern Illinois

DALLAS, TX - January 26, 2005 - Preferred Voice, Inc. (PVI) (OTCBB: PFVI), a leading provider of personalization and entertainment services, today announced it is bringing Meet the Fockers movie moments to its leading ringback service. Ringback tones including those from the movie soundtrack, movie clips, and interviews are now available to wireless carriers who use Preferred Voice's ringback service. The hit motion picture retained its first place rating for the weekend box office, earning $41.7 million. The movie grossed more than $162.5 million during its initial 12-day run. These new ringback movie tones will be immediately available to subscribers of First Cellular of Southern Illinois.

Ringback tones are hot and the demand is growing. Ringbacks offer a very lucrative way for consumers to personalize their wireless experience and we are excited to have been the first to launch in the U.S. and to bring some of the first movie tones to the ringback service, said Latif Nathani, CEO of Preferred Voice.

PVI teamed with Versaly Entertainment to bring Meet the Fockers movie moments to PVI's ringback service. PVI was the first to launch ringbacks in the U.S. with First Cellular of Southern Illinois and recently announce it will launch with PTCI in the Southern U.S. Preferred Voice is only one of two providers in the U.S. who have commercially launched ringbacks in the U.S.

PVI's ringbacks allow subscribers to personalize their telephone experience and entertain their callers with favorite music tracks, sound effects and self-created messages by enabling users to choose an audio file that callers will listen to while the phone is ringing. Unlike downloadable ringtones, which reside on the handset, ringback tones reside on the network. Because ringback tones are network-based and do not reside on devices, both wireless and wireline carriers can offer this service.

PVI has integrated ringbacks as a core product in its mobile personalization service My Phone Services Suite for wireless carriers that provide a new breed of wireless applications enabling user-centric communications. In addition to ringbacks, the suite includes tightly integrated products including the Advanced Network Address Book, Network Voice Activated Dialing, Push2Connect, and SmartLine.

About Preferred Voice

Based in Dallas, TX, Preferred Voice, Inc. (OTCBB: PFVI) is a leading provider of personalization services for wireless, ILEC and CLEC companies. PVI's My Phone Services Suite includes tightly integrated products including the Advanced Network Address Book, Network Voice Activated Dialing, Push2Connect, SmartLine and Rockin' Ringback. For more information visit www.preferredvoice.com .

About Versaly Entertainment

ersaly Entertainment is the leading Mobile Brand Management company with universal appeal. Versaly Entertainment strategically designs, produces, aggregates and distributes innovative lifestyle and quality entertainment-based personalization, messaging, multimedia and games for mobile phones.  A pioneer in bringing original voice ringtones to market, Versaly provides consumers worldwide access to one of the largest libraries of content from globally recognized brands to quickly and easily personalize mobile phones.  Versaly Entertainment delivers content through various channels including the company's ForFones platform, popular online portals, global resellers, as well as national and international carriers with access to over 600 million consumers.  For more information on Versaly Entertainment, the company that provides Big Entertainment on Small Screens, visit http://www.versaly.com.

Media may contact:

Joni Hanson
(206) 972-6823 or
joni@drivepointcomm.com

Except for historical information contained in this press release, statements contained herein may constitute forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements are subject to certain risks and uncertainties that could cause actual results to differ materially from what is set forth in this press release, as more fully described in the Company's filings with the SEC. The Company does not intend to update any of such statements.
 
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